These eight new signature scents will see you through Ramadan, Raya and beyond.
ICYMI: It’s already mid-March and Ramadan is absolutely flying by. What this means is that it’s time to start gearing up for Raya. We’ve already covered where to shop for your baju Raya, what to eat on the day, and how to reset your skin and body before the festivities roll around. Now, we’re onto the final touches—starting with your signature scent for the day. After all, there’s no better way to spread the joy than by leaving a trail of olfactory bliss in your wake, is there?
March 2025 has been rife with new launches, and we’ve curated the best of the lot for your Raya vanity refresh. Find our picks for the best new fragrances below:
Chanel Coco Mademoiselle Purse Spray, RM925
Let your signature scent double as your accessory this Raya 2025. Chanel’s new Coco Mademoiselle Purse Spray reimagines the elegant Eau de Parfum as a limited-edition piece that toes the line between fragrance and jewellery.
The pearl and gold-adorned purse spray is the best portable accessory for the incoming festivities, helping you keep your signature scent topped up throughout the day.
Lancôme Idôle Power L’Eau de Parfum Intense 100ml, RM700
The latest scent from Lancôme is the brand’s first foray into woody florals, and it’s absolutely gorgeous. An augmented rose sets the scene, sweetened a touch by the innovative Pomarose molecule at its heart and grounded by a creamy and vibrant sandalwood note.
Addictive and empowering, it’s the idealx companion for your Eid celebrations.
Aesop Aurner Eau de Parfum, RM770
This defiant fragrance is not your average floral. Its accord is woven with unexpected contrasts, from the energising green spice of cardamom and pink pepper to the herbaceous depths of magnolia leaf to the sumptuous woody base of cedar and sandalwood.
Emboldening and enigmatic, just a spritz will inspire all the confidence you need to make it through the hectic festivities.
Guerlain Rosa Verde 125ml, RM773
Created by perfumer Delphine Jelk, Guerlain’s latest olfactory offering puts a new spin on its icon, the rose. This floral fragrance pairs rose essence with a subversive blend of crisp cucumber extract and a hint of mint.
What results is an elixir that captures the “pick-me-up” feeling of diving into a pool of cool water—a welcome sensation under our Malaysian heat!
Available at Guerlain’s The Exchange TRX Ultimate Boutique.
Amouage Purpose 50 Exceptional Extrait de Parfum 100ml, RM2,200
Continuing its ongoing tribute to frankincense (a note revered for its purifying properties in Islam), Amouage has released the new Purpose 50 Exceptional Extrait, a bold new scent that stands at an intense 50 percent concentration.
The iconic combination of frankincense papyrus and sand vetiver from the original Eau de Parfum is now joined by the creamy-woody earthiness of sandalwood and sweetness of vanillin for a timeless accord that’s sure to turn heads at your Eid get-togethers.
Le Labo Eucalyptus 20 100ml, RM1,425
Fresh eucalyptus and cedarwood are paired with the leathery warmth of labdanum and the grounded blend of musk and frankincense to evoke the feeling of wanderlust in Eucalyptus 20. Essentially, the scent paints the picture of a beckoning to adventure.
For those homebound, however, allow the Eucalyptus 20 scent to whisk you away from awkward situations and stunted conversation instead!
Available at Le Labo boutiques nationwide.
Tom Ford Fabulous Parfum, RM2600
The maison’s Fabulous fragrance has been given new life with the new Parfum version, amping up the dosage of leather and adding notes of fir balsam absolute and roasted tonka bean to the original icon.
Fresh green myrtle essence is enhanced by bergamot, clary sage and lavender essence while almond accord, earthy orris, angelica root and carrot seed round off the mesmerising scent—it’s the perfect pick for your Raya scent.
Jo Malone London Frangipani Flower Cologne 100ml, RM700
For those wishing to escape on a tropical holiday instead of attending back-to-back open houses, the new Frangipani Flower Cologne from Jo Malone London is here to transport you to the tranquil beaches of Bali. Opening with top notes of jasmine petals and lemon, the fragrance deepens to reveal luminous frangipani and ylang-ylang before settling into a creamy base of sandalwood.
Plus, the gorgeous flacon makes it a perfect gifting option for the festive season!
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