Unlocking AI: 5 Samsung Galaxy S25+ Features That Make My Life Easier
Built for what's next

In case it slipped under your radar, Samsung unveiled the Galaxy S25 series this year, introducing more intelligent software and a host of new updates. I’ve spent the past month with the Galaxy S25+, taking the first two weeks to explore its design, display, camera, and performance.
But over the past fortnight, my attention has shifted to AI—how it refines, simplifies, and personalises everyday use. From intuitive efficiency to seamless personalisation, here are five AI features that have genuinely changed the way I experience my phone every day.
Now Brief
With ‘Now Brief’, I don’t have to juggle multiple apps just to stay updated. A quick morning check gives me everything I need—weather forecasts, events, breaking news, and even a Spotify playlist to kickstart the day—to keep me prepared. And since it updates in real-time, I never feel out of the loop, no matter how busy the day gets.
Cross-app Action
I used to rely on the Notes app on my MacBook to keep track of everything—reminders, deadlines and to-do lists. It was convenient, but scrolling through endless notes wasn’t the most efficient way to stay organised. Now, with seamless actions across apps, things are so much simpler. With a quick press of the side button, a quick voice command to Google Gemini Assistant, and my tasks go straight into my calendar. No more digging through notes or worrying about forgetting tasks—just quick, effortless organisation at my fingertips.
Circle to Search
As someone who loves window shopping, both online and offline, ‘Circle to Search’ has made discovering new things effortlessly. Instead of endlessly searching for something I’ve seen, I just snap a picture, circle it, and—like magic—all the details appear. And it’s not just for shopping. When I come across something interesting for work and can’t find the source, a simple circle points me in the right direction. No more endless scrolling—just quick answers.
Audio Eraser
Getting crisp audio in videos used to be a struggle, but ‘Audio Eraser’ changes everything. It analyses the sound, identifies elements like crowd noise, voices, and background sounds, and lets me adjust them to my liking. Since I often record video interviews, background noise has always been a challenge—but not anymore. This tool saves me time and ensures clear, polished audio with just a few taps.
Multimodality in gallery
While multimodality isn’t new, the Galaxy S25+ takes it further with deeper integration across apps for a more seamless experience. I saw its value firsthand while sorting through my Gallery—rather than sifting through hundreds of pictures and videos, I simply typed or said what I was looking for, and the AI instantly pulled up the right ones. For anyone with a camera roll filled with thousands of photos, this feature is a total game-changer.
The Samsung Galaxy S25+ is priced from RM4,499 and is available here.
For more coverage on Samsung, click here.
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